all your base are belong to YouTube. And Google.


The company today announced a flurry of deals with music labels to offer music videos and other content free of charge, including one with onetime nemesis Universal, which recently claimed that YouTube owed it millions of dollars for copyright infringement. In addition to the Warner deal announced two weeks ago, YouTube has now signed on Sony BMG, Universal, and CBS.

As if that wasn’t enough, both Reuters and the Wall Street Journal are reporting that Google will buy the company for more than $1.5 billion in a move that could be announced this evening.

If – and when – Google figures out how to make a standalone box that lets you watch YT videos on your home TV, traditional TV dies.